Our Team

Led by our Chief Executive Officer and Chief Program Officer, Pink Ribbon Red Ribbon’s small headquarters staff coordinates partners’ efforts and resources, and provides oversight and technical assistance.

Celina Schocken, Chief Executive Officer

Celina Schocken joined Pink Ribbon Red Ribbon as Chief Executive Officer in 2016, after working on the development of new technology to improve women’s health in low- and middle-income countries with Global Good, the Bill & Melinda Gates Foundation, Jhpiego, and several start-ups. She previously served as Director of Policy and Advocacy at Merck for Mothers, where she led the Saving Mothers, Giving Life public-private partnership. Prior to Merck, she was Director of International Organizations at Population Services International (PSI), and has served as Chief Advisor to the Rwandan Minister of State for HIV/AIDS and Other Epidemics. She held previous roles at Columbia University, the William J. Clinton Presidential Foundation, and the Council on Foreign Relations.

Bill Steiger, Chief Program Officer

Bill Steiger joined Pink Ribbon Red Ribbon in 2013, and serves as Chief Program Officer. He was a Senior Advisor to the General Manager of the Global Fund to Fight AIDS, Tuberculosis and Malaria in 2012, and in 2011, he served as the staff director for the High-Level, Independent Panel that reviewed the Global Fund’s fiduciary controls, grant-making, risk-management and administration. From 2001 to 2009, he was Special Assistant to the Secretary for International Affairs and the Director of the Office of Global Health Affairs at the U.S. Department of Health and Human Services (HHS). He has additionally held positions on the Executive Board of the World Health Organization, the Executive Committee of the Pan-American Health Organization, and the Board of Directors of the Global Fund to Fight AIDS, Tuberculosis, and Malaria. 

Audrey Im, Vice President of Development

Audrey joined Pink Ribbon Red Ribbon as Vice President of Development in 2016, and brings over 20 years of experience in the global non-profit sector spanning the areas of fundraising, marketing, program management and partnership development. Prior to Pink Ribbon Red Ribbon, Audrey served as Director of Business Development at Winrock International where she oversaw the team responsible for the identification, capture and development of major proposals from U.S. Government and other bi/multi-lateral funding agencies. Before that, Audrey spent 17 years at The Nature Conservancy where she served in many capacities including Director of Philanthropy for the Asia-Pacific Region, Director of Philanthropy with the Campaign Priorities Team, and Partnership Program Manager just to name a few.  In her last assignment with the Conservancy, Audrey served as Regional Director of Philanthropy for North Asia based in Hong Kong. In this role, she led the development of in-region fundraising programs in the Beijing and Hong Kong markets.

Tamar Abrams, Communications Director 

Tamar Abrams joined Pink Ribbon Red Ribbon in January 2017 as Director of Communications. She has 30 years of experience as a communications strategist, working primarily on issues related to women and families. Tamar worked as a staff person for organizations including Planned Parenthood Federation of America, Population Action International, Global Fund for Children, and the International Food Policy Research Institute. She has also provided strategic consulting to organizations ranging from Foster Care to Success to CEDPA to the Robert Wood Johnson Foundation. Her workshops on message development, creating communications strategies and developing spokesperson skills have been attended by more than 10,000 people on four continents. Her goal with communications is to ensure that messages resonate with key audiences, resulting in action. In her spare time, Tamar is a writer for Huffington Post, Arlington Magazine, Washingtonian Magazine and others.

Adetoun Olateju, Country Program Manager

Toun Olateju joined Pink Ribbon Red Ribbon in 2014 after completing a graduate degree in Public Health at Harvard University. She manages the partnership’s portfolio in Botswana, Ethiopia and Tanzania; and oversees monitoring and evaluation across the partner countries. After earning her medical degree from Igbinedion University in Nigeria, she worked on several projects focused on health systems strengthening, reproductive health, malaria control and non-communicable disease research extensively in West Africa. She coordinated implementation science research across university teaching hospitals in South-West Nigeria, under the H3-Africa Research consortium, a network of research universities funded by the National Institutes of Health and the Wellcome Trust. In 2012, she was a fellow at the ECOWAS / West African Health Organization (WAHO) in Burkina Faso, with secondment to IntraHealth International in Senegal, where she worked on health system strengthening, and sexual and reproductive health projects funded by USAID and the Bill & Melinda Gates Foundation. Prior to WAHO, she led the malaria control efforts in select states in North-Central Nigeria under the Global Fund Malaria Grants.

Meera Sarathy, Country Program Manager

Meera Sarathy joined Pink Ribbon Red Ribbon in 2016 as a country program manager, after completing her graduate degrees at Johns Hopkins University in public health and business administration. While at Hopkins, she served as a graduate intern at Jhpiego on the Accelovate project, supporting new technologies to improve women’s health in low- and middle-income countries, and as a graduate intern with the Bill & Melinda Gates Foundation, where she analyzed financing and economics of immunization programs. She previously has worked as a program coordinator at Population Services International, where she managed projects in Senegal and provided support to the West and Central Africa team, and served in the Peace Corps in Senegal.

Kaliane Ribeiro, Office Manager

Kaliane Ribeiro joined Pink Ribbon Red Ribbon in 2016 as the Office Manager. She graduated from Boston University with a bachelor’s degree in Sociology and a minor in Public Health in 2013. During a year abroad, she interned at the International AIDS Society in Geneva, Switzerland.  After returning to the United States, she started her career as the Development Assistant at the Icla da Silva Foundation, a recruitment center for the Be the Match® bone marrow registry.  Quickly moving up the ranks, she took on the role of Office Manager, ultimately finishing her tenure as the Operations Supervisor at Icla da Silva Foundation.

Crystal Cazier, Associate

Crystal Cazier joined the Pink Ribbon Red Ribbon team in 2014. Now, as an Associate for Global Health and the Women’s Initiative at the George W. Bush Institute, Crystal serves as the primary liaison for policy and programming between the Bush Institute and Pink Ribbon Red Ribbon. She also supports the work of the Bush Institute’s First Ladies Initiative. Previously, Crystal worked as a Clinical Research Associate at the Carle Cancer Center in Urbana, Illinois where she managed budgetary and contractual negotiations for both pharmaceutical and government-sponsored clinical trials. Crystal received her undergraduate degree from the University of Illinois in Urbana-Champaign and is currently pursuing a Master of Public Health at the University of Texas Health Science Center.

Jennie Aylward, Consultant

Jennie Aylward joined Pink Ribbon Red Ribbon in 2016, supporting advocacy and communications efforts. She has an extensive background in public health advocacy and policy, including overseeing those efforts at Population Services International (PSI) and the International AIDS Vaccine Initiative (IAVI). She worked as a professional lobbyist earlier in her career, and as a legislative assistant in the office of U.S. Senator Barbara Boxer.