About Us

  • “If we want to make progress on some of the toughest challenges we face in global health, then investing in women must be at the top of the agenda.” Hillary Clinton, then-U.S. Secretary of State, September 2011.


Pink Ribbon Red Ribbon, an independent affiliate of the George W. Bush Institute, is a global partnership of national governments, non-governmental (NGO) and multilateral organizations, foundations, and corporations with a shared goal of reducing deaths from cervical cancer and breast cancer in low- and middle-income countries.

We aim to accomplish the following goals:

  • Reduce deaths from cervical cancer by 25 percent among women screened and treated in partner countries;
  • Achieve at least 80 percent coverage of vaccination against the human papillomavirus (HPV), which causes most cases of cervical cancer;
  • Screen at least 80 percent of the appropriate target populations for pre-invasive cervical cancer, and treat those found with lesions;
  • Increase awareness of, and reduce stigma about, breast and cervical cancer, and promote the early detection of the disease; and
  • Create and test innovative approaches to sustainability, financing, service delivery, and laboratory and data systems that can be scaled up and used globally.


We envision a future where no woman is denied opportunity because she cannot access life-saving cancer care. We envision a future where all women, regardless of where they live, can thrive and contribute to their communities.

Here’s a fact sheet that can be printed or shared. Click here to see our results.

Pink Ribbon Red Ribbon Activities
By mobilizing resources from governments, multilateral organizations, foundations and corporations, Pink Ribbon Red Ribbon and its partners work on a full continuum of interventions from prevention to palliative care by:


A new strategy, developed after months of collaboration between PEPFAR and the Bush Institute-led Pink Ribbon Red Ribbon (PRRR) partnership, builds on the catalytic work of Pink Ribbon Red Ribbon over the past seven years, and evolves that collaboration to save even more lives.

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